Extent: | 1 Online-Ressource (17 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Santana, Shelle and Vicki G. Morwitz (2021), "The Role of Gender in Pay-What-You-Want Contexts", Journal of Marketing Research, 58 (2), 265-281 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments October 19, 2021 erstellt |
Classification: | M31 - Marketing ; M39 - Marketing and Advertising. Other |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014086862