The Role of Online Buying Experience and as a Competitive Advantage: Evidence from Third-Party Ratings for E-Commerce Firms
Year of publication: |
2004
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Authors: | Kotha, Suresh ; Rajgopal, Shivaram ; Venkatachalam, Mohan |
Published in: |
The journal of business : B. - Chicago, Ill : Univ. of Chicago Press, ISSN 0021-9398, ZDB-ID 2416177. - Vol. 77.2004, 2, SUPPL, p. S109
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