//-->
Perceptual maps : the good, the bad and the ugly
Gower, John, (2010)
Komunikacja rynkowa : strategie i instrumenty
Pilarczyk, Bogna, (2011)
From subsistence marketplaces up, from general macromarketing theories down : bringing marketing's contribution to development into the theoretical midrange
Ingenbleek, Paul T. M., (2014)