The Role of the Sales Force in Value Creation and Appropriation: New Directions for Research
Year of publication: |
2012
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Authors: | Blocker, Christopher ; Cannon, Joseph ; Panagopoulos, Nikolaos ; Sager, Jeffrey |
Published in: |
The journal of personal selling & sales management. - Hartland, Wis : Pi Sigma Epsilon, ISSN 0885-3134, ZDB-ID 9011523. - Vol. 32.2012, 1 (1.1.), p. 15-29
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