The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Carlos Ferro-Soto, Carmen Padin and Goran Svensson and Nils Høgevold
| Year of publication: |
2023
|
|---|---|
| Authors: | Ferro-Soto, Carlos ; Padin, Carmen ; Svensson, Göran ; Høgevold, Nils |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 38.2023, 1, p. 235-251
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| Subject: | B2B relationships | Commitment | Economic satisfaction | Non-economic satisfaction | Sales manager | Trust | B-to-B-Marketing | Business-to-business marketing | Vertrauen | Confidence | Kundenzufriedenheit | Customer satisfaction | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Verkauf | Selling | Verkaufspersonal | Salespeople | Arbeitszufriedenheit | Job satisfaction |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JBIM-02-2021-0076 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013539060