The role of trust in e-commerce relational exchange : a unified model
Prashant Palvia
| Year of publication: |
2009
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|---|---|
| Authors: | Palvia, Prashant |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 46.2009, 4, p. 213-220
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| Subject: | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Innovationsakzeptanz | Innovation adoption | Experiment |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003862449