The Small Agency/Client Relationship: The Small ClientÕs Perspective
Year of publication: |
1996
|
---|---|
Authors: | Sekely, William S. ; Blakney, Vicki L. |
Published in: |
American Journal of Business. - Emerald Group Publishing. - Vol. 11.1996, 1, p. 23-30
|
Publisher: |
Emerald Group Publishing |
Subject: | Advertising | Agency performance | Agency/client relationship | Service relationships |
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