The stakeholder product brand and decision making in retail financial services
James Devlin
| Year of publication: |
2010
|
|---|---|
| Authors: | Devlin, James |
| Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 30.2010, 3/4, p. 567-582
|
| Subject: | Finanzdienstleistung | Financial services | Stakeholder | Markenartikel | Brand | Regulierung | Regulation | Großbritannien | United Kingdom |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003980761