The state of mind of contemporary male gym-goers : goals, inspirations and motivations
Year of publication: |
2012
|
---|---|
Authors: | Lim, Weng Marc ; Ding Hooi Ting ; Shandy, Angel Merzalia ; Cheah, Stephanie Kay Ann ; Ooi, Natalie Net-ti |
Published in: |
International journal of sport management and marketing : IJSMM. - Olney, Bucks. : Inderscience Enterprises, ISSN 1475-8962, ZDB-ID 2194292-4. - Vol. 11.2012, 3/4, p. 239-256
|
Subject: | Männer | Men | Konsumentenverhalten | Consumer behaviour | Fitness-Wirtschaft | Fitness industry | Motivation | Malaysia |
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