Understanding consumer values and socialization – a case of luxury products
Year of publication: |
2012
|
---|---|
Authors: | LIM, Weng Marc ; TING, Ding Hooi ; KHOO, Pei Theng ; WONG, Wei Yi |
Published in: |
Management & Marketing. - Economic Publishing House, ISSN 1842-0206. - Vol. 7.2012, 2, 2
|
Publisher: |
Economic Publishing House |
Subject: | Consumer values | socialization | luxury products | functional values | emotional values | social values |
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