The value of extent-of-preference information in choise-based conjoint analysis
Terry Elrod and Keith Chrzan
| Year of publication: |
2007
|
|---|---|
| Authors: | Elrod, Terry ; Chrzan, Keith |
| Published in: |
Conjoint measurement : methods and applications. - Berlin : Springer, ISBN 3-540-71403-0. - 2007, p. 133-144
|
| Subject: | Marktforschung | Market research | Conjoint-Analyse | Conjoint analysis | Präferenztheorie | Theory of preferences | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003544611