The wisdom of crowds in the movie industry : toward new solutions to reduce uncertainties
Year of publication: |
2015
|
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Authors: | Escoffier, Nadine ; McKelvey, Bill |
Published in: |
International journal of arts management. - Montréal : Ecole, ISSN 1480-8986, ZDB-ID 2105595-6. - Vol. 17.2015, 2, p. 52-63
|
Subject: | Movie industry | wisdom of crowds effect | crowdsourcing | new product development | idea evaluation | social media influence | Filmwirtschaft | Film industry | Social Web | Social web | Crowdsourcing | Produktentwicklung | New product development |
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