Theadvertising agency : procedure and practice
by Floyd Y. Keeler and Albert E. Haase. foreword by Roy S. Durstine
| Year of publication: |
1927
|
|---|---|
| Authors: | Keeler, Floyd Y. ; Haase, Albert E. |
| Other Persons: | Durstine, Roy Sarles (preface) |
| Publisher: |
New York : Harper |
| Subject: | Prinzipal-Agent-Theorie | Agency theory |
| Extent: | XVIII, 292 Seiten graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012488366