Theoretical versus practical exchange : the case of a suppliers-retailer relationship
| Year of publication: |
2004-07
|
|---|---|
| Authors: | Lepers, Xavier |
| Institutions: | Université Paris-Dauphine (Paris IX) |
| Subject: | Relations verticales | Echange relationnel | Relations fournisseurs-distributeurs | Etude de cas |
| Series: | |
|---|---|
| Type of publication: | Book / Working Paper |
| Classification: | M31 - Marketing ; L14 - Transactional Relationships; Contracts and Reputation; Networks |
| Source: |
Persistent link: https://www.econbiz.de/10010707853