Series: | Research Papers on Marketing Strategy ; 12/2017 |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Working Paper |
Language: | German |
ISBN: | 978-3-00-056719-3 |
Other identifiers: | 888076770 [GVK] hdl:10419/161627 [Handle] RePEc:zbw:wuerpm:122017 [RePEc] |
Source: |
Persistent link: https://www.econbiz.de/10011654939