Theories for marketing systems analysis : Selected readings [And cross references to chapters in Marketing systems. An introductory analysis]
Year of publication: |
1967
|
---|---|
Other Persons: | Fisk, George (contributor) ; Dixon, Donald F. (contributor) |
Publisher: |
New York : Harper & Row |
Subject: | Marktforschung | Marktpolitik | Absatztechnik | Absatzweg | Absatzplanung | Marketing | Systemanalyse |
Published items: |
28 hits in ECONIS - Online Catalogue of the ZBW
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Basic marketing: a managerial approach
McCarthy, Edmund Jerome, (1975)
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Lockley, Lawrence C., (1960)
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Marketing management and administrative action
Britt, Steuart Henderson, (1973)
- More ...
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Critique of: "The Role of the Subconscious in Executive Decision-Making"
Fisk, George, (1967)
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Emerging macromarketing concepts: from Socrates to Alfred Marshall
Dixon, Donald F., (2002)
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Innovation in gasoline marketing
Dixon, Donald F., (1965)
- More ...