Theory, economics, measurement, and the principle of relative constancy
Year of publication: |
1997
|
---|---|
Authors: | Lacy, Stephen |
Other Persons: | Noh, Ghee-young (contributor) |
Published in: |
The journal of media economics. - Philadelphia, Pa. : Routledge, ISSN 0899-7764, ZDB-ID 1117236-8. - Vol. 10.1997, 3, p. 3-16
|
Subject: | Privater Konsum | Private consumption | Kommunikationsmedien | Communication media | Werbung | Advertising | Kosten | Costs | Theorie | Theory |
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