Time Versus Market Orientation in Product Concept Development: Empirically-Based Theory Generation
Year of publication: |
1997
|
---|---|
Authors: | Burchill, Gary ; Fine, Charles H. |
Published in: |
Management Science. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 0025-1909. - Vol. 43.1997, 4, p. 465-478
|
Publisher: |
Institute for Operations Research and the Management Sciences - INFORMS |
Subject: | product development | system dynamics | causal loop modeling | total quality management |
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