Too much of a good thing: The impact of product variety on operations and sales performance
| Year of publication: |
2012
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|---|---|
| Authors: | Wan, Xiang ; Evers, Philip T. ; Dresner, Martin E. |
| Published in: |
Journal of operations management : publ. quarterly by the American Production & Inventory Control Society, Inc. - Amsterdam [u.a.] : Elsevier, ISSN 0272-6963, ZDB-ID 8562258. - Vol. 30.2012, 4, p. 316-325
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