Tourism service quality improvement ; "the early bird catches the worm"
Year of publication: |
2015
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Authors: | Lin, Shu-ping ; Yang, Chenlung ; Ho, Thao-minh |
Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 26.2015, 7/8, p. 793-810
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Subject: | service quality improvement | travel agency | importance-performance and gap analysis | quality function deployment | IPGA-QFD model | Dienstleistungsqualität | Service quality | Qualitätsmanagement | Quality management | Kundenzufriedenheit | Customer satisfaction | Reisevermittler | Travel agency | Tourismus | Tourism |
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