Toward a better understanding of fantasy football and dehumanization of athletes : is fantasy sport gambling to blame?
Benjamin Larkin
Year of publication: |
2022
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Authors: | Larkin, Benjamin |
Published in: |
Sport marketing quarterly : preferred journal of the Sport Marketing Association. - Morgantown, W Va. : Fitness Information Technology Inc., ISSN 1061-6934, ZDB-ID 1180282-0. - Vol. 31.2022, 4, p. 292-304
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Subject: | Fantasy football | dehumanization | consumer behavior | fantasy sport motives | Konsumentenverhalten | Consumer behaviour | Fußball | Football | Sport | Sports | Sportler | Athletes | Computerspiel | Video game | Profisport | Professional sports | Glücksspiel | Gambling | Sportmarketing | Sports marketing |
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