Toward Marketplace Diversity: A Multimeasure, Multidimensional Study of the Journal of Public Policy & Marketing
Year of publication: |
2013
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Authors: | DeBerry-Spence, Benét ; Elizabeth Ekpo, Akon ; Adelakun, Mopelola ; Gunay, Hande |
Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 831633. - Vol. 32.2013, SPECI, p. 6-15
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