Toward understanding new sales employees' participation in marketing-related technology : motivation, voluntariness, and past performance
Michael A. Levin, Jared M. Hansen, and Debra A. Laverie
| Year of publication: |
2012
|
|---|---|
| Authors: | Levin, Michael A. ; Hansen, Jared M. ; Laverie, Debra A. |
| Published in: |
The journal of personal selling & sales management : JPSSM. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0885-3134, ZDB-ID 901152-3. - Vol. 32.2012, 3, p. 379-393
|
| Subject: | Verkaufspersonal | Salespeople | IT-gestütztes Marketing | Computer-assisted marketing | Social Web | Social web | Web 2.0-Technologien | Web 2.0 technologies | Motivation | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009580907