Towards a contingency view of market entry strategies: contextual and strategic factors
Year of publication: |
2001
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Authors: | Almor, Tamar |
Published in: |
Foreign direct investment and strategic alliances in Europe. - New York [u.a] : International Business Press, ISBN 0-7890-1653-2. - 2001, p. 5-25
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Subject: | Internationaler Markteintritt | International market entry | Joint Venture | Joint venture | Ausländische Tochtergesellschaft | Foreign subsidiary | EU-Staaten | EU countries | Israel | Strategische Allianz | Strategic alliance | Export |
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