Towards a typology of virtuous marketing: applying marketing principles and practices to community development work
| Year of publication: |
2005
|
|---|---|
| Authors: | Skinner, Heather |
| Published in: |
The marketing review. - Helensburgh : Westburn Publ., ISSN 1469-347X, ZDB-ID 2039374X. - Vol. 5.2005, 3, p. 263-276
|