Transaction cost-enhanced entry mode choices and firm performance
Keith D. Brouthers, Lance Eliot Brouthers and Steve Werner
| Year of publication: |
2006
|
|---|---|
| Authors: | Brouthers, Keith D. ; Brouthers, Lance Eliot ; Werner, Steve |
| Published in: |
International marketing ; Vol. II. - London [u.a.] : SAGE. - 2006, p. 99-112
|
| Subject: | Unternehmenserfolg | Firm performance | Internationaler Markteintritt | International market entry | Transaktionskosten | Transaction costs |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003410744