Transferring attributes of e-commerce systems into business benefits : a relationship quality perspective
Year of publication: |
2010
|
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Authors: | Sun, Heshan |
Published in: |
Journal of electronic commerce research : JECR. - Long Beach, Calif. : Univ., ISSN 1938-9027, ZDB-ID 2136755-3. - Vol. 11.2010, 2, p. 92-109
|
Subject: | Electronic Commerce | E-commerce | IT-gestütztes Marketing | Computer-assisted marketing | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Auktion | Auction |
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