Translating barriers into potential improvements : the case of new healthy seafood product development
Themistoklis Altintzoglou; Karina Birch Hansen; Thora Valsdottir; Jon Øyvind Odland; Emilía Martinsdóttir ...
| Year of publication: |
2010
|
|---|---|
| Authors: | Altintzoglou, Themistoklis ; Hansen, Karina Birch ; Valsdottir, Thora ; Odland, Jon Øyvind ; Martinsdóttir, Emilía |
| Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 27.2010, 2/3, p. 224-235
|
| Subject: | Fischereiprodukt | Fishery product | Innovation | Ernährungsverhalten | Eating habit | Jugendliche | Youth | Marketingmanagement | Marketing management | Nordeuropa | Northern Europe |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003987465