Trust-Building Mechanisms and Relationship Capital
Year of publication: |
2011
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Authors: | Chen, Tser-Yieth ; Yeh, Tsai-Lien ; Yeh, Hsin-Chun |
Published in: |
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction. - Binghamton, NY : Haworth Press, ISSN 1533-2667, ZDB-ID 21261799. - Vol. 10.2011, 3 (1.7.), p. 113-145
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