U.S. SMEs’ corporate citizenship : collectivism, market orientation, and reciprocity
Joohyung Park and Jeffrey M. Campbell
| Year of publication: |
May 2017
|
|---|---|
| Authors: | Park, Joohyung ; Campbell, Jeffrey |
| Published in: |
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship. - Regina, ISSN 0827-6331, ZDB-ID 2103481-3. - Vol. 29.2017, 2, p. 121-140
|
| Subject: | small business | corporate citizenship | collectivism | market orientation | reciprocity | KMU | SME | Corporate Social Responsibility | Corporate social responsibility | Marketingmanagement | Marketing management | USA | United States | Kollektivismus | Collectivism |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Zusammenfassung in französischer Sprache |
| Other identifiers: | 10.1080/08276331.2016.1256930 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011686724