Understanding and managing customers
Year of publication: |
2005 ; 1. publ.
|
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Other Persons: | Doole, Isobel (ed.) |
Publisher: |
Harlow [u.a.] : Financial Times Prentice Hall |
Subject: | Verbraucherverhalten | Kundenmanagement |
Description of contents: | Table of Contents [external.dandelon.com] |
Published items: |
12 hits in ECONIS - Online Catalogue of the ZBW
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Kundenpotentialanalyse im Kundenstamm von Unternehmen
Schulz, Bernhard, (1995)
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Righetti, Claudio, (1997)
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Kundenbindung als Marketingziel : Identifikation und Analyse zentraler Determinanten
Peter, Sibylle Isabelle, (1997)
- More ...
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International marketing strategy : analysis, development and implementation
Phillips, Chris, (1994)
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International marketing strategy : contemporary readings
Doole, Isobel, (1997)
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Doole, Isobel, (2009)
- More ...