Understanding flooding events in Ghana : a social marketing and self-determination theory perspective
Year of publication: |
2022
|
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Authors: | Tweneboah-Koduah, Ernest Yaw ; Adams, Matilda ; Amoakoh, Michael Nana ; Braimah, Stephen Mahama |
Published in: |
Journal of social marketing : JSOCM. - Bingley : Emerald, ISSN 2042-6771, ZDB-ID 2589601-5. - Vol. 12.2022, 4, p. 534-555
|
Subject: | Autonomy | Competence | Flood disaster mitigation behaviour | Relatedness | Self-determined motivation | Social marketing | Social Marketing | Überschwemmung | Flood | Ghana | Katastrophe | Disaster | Motivation |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Der Name der vierten Person sollte lauten: Stephen Mahama Braimah |
Other identifiers: | 10.1108/JSOCM-03-2021-0049 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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