Understanding the relationships between online entrepreneurs' personal innovativeness, risk taking, and satisfaction : comparison of pure-play and click-and-mortar
Year of publication: |
2017
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Authors: | Lian, Jiunn-Woei ; Yen, David C. |
Published in: |
Journal of organizational computing and electronic commerce. - Norwood, NJ : Ablex Publ., ISSN 1091-9392, ZDB-ID 1331391-5. - Vol. 27.2017, 2, p. 135-151
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Subject: | Online entrepreneur | online entrepreneur types | personal innovativeness | risk taking | satisfaction | Entrepreneurship | Entrepreneurship approach | Niederlande | Netherlands | Unternehmer | Entrepreneurs | Persönlichkeitspsychologie | Personality psychology | Online-Handel | Online retailing | Kundenzufriedenheit | Customer satisfaction | Risikopräferenz | Risk attitude | Unternehmensgründung | Business start-up | Entscheidung unter Risiko | Decision under risk |
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