Understanding the consumer
Isabelle Szmigin
| Year of publication: |
2003
|
|---|---|
| Authors: | Szmigin, Isabelle |
| Publisher: |
London [u.a.] : SAGE |
| Subject: | Consumer behavior | Verbraucher | Verbraucherforschung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VI, 202 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-7619-4700-0 ; 0-7619-4701-9 |
| Source: |
Persistent link: https://www.econbiz.de/10004778947