Unlocking the hidden value of concepts : a cognitive approach to business model innovation
Year of publication: |
2015
|
---|---|
Authors: | Martins, Luis L. ; Rindova, Violina P. ; Greenbaum, Bruce E. |
Published in: |
Strategic entrepreneurship journal : SEJ. - Chichester : Wiley & Sons, ISSN 1932-4391, ZDB-ID 2393106-1. - Vol. 9.2015, 1, p. 99-117
|
Subject: | business models | business model innovation | schemas | generative cognition | analogical reasoning | conceptual combination | Geschäftsmodell | Business model | Innovation | Kognition | Cognition | Personalführung | Leadership | Organisatorischer Wandel | Organizational change |
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