Untangling executive reputation and corporate reputation : who made who?
Year of publication: |
2012
|
---|---|
Authors: | Graffin, Scott D. ; Pfarrer, Michael D. ; Hill, Michael W. |
Published in: |
The Oxford handbook of corporate reputation. - Oxford : Oxford Univ. Press, ISBN 978-0-19-870461-4. - 2012, p. 221-239
|
Subject: | Firmenimage | Corporate reputation | Führungskräfte | Managers | Reputation | Theorie | Theory |
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