Upgrade strategies in the two-sided market : updated strategy vs. derived strategy
Year of publication: |
2020
|
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Authors: | Gao, Jiping ; Bi, Gongbing ; Ye, Wuyi |
Published in: |
INFOR : information systems and operational research. - Abingdon : Taylor & Francis Group, ISSN 1916-0615, ZDB-ID 1468358-1. - Vol. 58.2020, 4, p. 579-605
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Subject: | Two-sided market | upgrade strategy | product innovation | installed customer |
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