US retailers' cooperation with manufacturer promotional support
Year of publication: |
2004
|
---|---|
Authors: | Park, Haesun |
Published in: |
Journal of Fashion Marketing and Management: An International Journal. - Emerald Group Publishing Limited, ISSN 1758-7433, ZDB-ID 2109286-2. - Vol. 8.2004, 4, p. 412-424
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Promotional methods | Fashion | Pricing | Buyer‐seller relationships | Retailing |
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