Using a modified payment card survey to measure Chinese consumers' willingness to for fair trade coffee : considering starting points
Year of publication: |
2013
|
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Authors: | Yang, Shang-ho ; Qing, Ping ; Hu, Wuyang ; Liu, Yun |
Published in: |
Canadian journal of agricultural economics : CJAE. - Hoboken, NJ : Wiley-Blackwell, ISSN 0008-3976, ZDB-ID 417256-5. - Vol. 61.2013, 1, p. 119-139
|
Subject: | Zahlungsbereitschaftsanalyse | Willingness to pay | Fairer Handel | Fair trade | Kaffee | Coffee | China | 2008 |
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