Using humor to increase COVID-19 vaccination intention for the unvaccinated : the moderating role of trust in government
Year of publication: |
2023
|
---|---|
Authors: | Yoon, Hye Jin ; Lee, Jongmin ; Han, Jeong Yeob ; Ko, Youngjee ; Kim, Hanyoung ; Seo, Youngji ; Seo, Ja Kyung |
Published in: |
Journal of consumer behaviour. - Chichester : Wiley, ISSN 1479-1838, ZDB-ID 2094545-0. - Vol. 22.2023, 5, p. 1084-1095
|
Subject: | Humor | Werbung | Advertising | Impfung | Vaccination | Coronavirus | Vertrauen | Confidence | Regierung | Government | USA | United States | 2021 |
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