Value Creation Following Merger and Acquisition Announcements: The Role of Strategic Emphasis Alignment
Year of publication: |
2008
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Authors: | Swaminathan, Vanitha ; Murshed, Feisal ; Hulland, John |
Published in: |
Journal of marketing research : JMR. - Chicago, Ill : Assoc, ISSN 0022-2437, ZDB-ID 2183195. - Vol. 45.2008, 1, p. 33-47
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