VALUE OF BEEF STEAK BRANDING: HEDONIC ANALYSIS OF RETAIL SCANNER DATA
Year of publication: |
2010
|
---|---|
Authors: | Schulz, Lee L. ; Schroeder, Ted C. ; White, Katharine L. |
Institutions: | Agricultural and Applied Economics Association - AAEA |
Subject: | beef steak | brand premium | hedonic modeling | Food Consumption/Nutrition/Food Safety | Livestock Production/Industries | Marketing |
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