Extent: | XI, 370 Seiten Diagramme, Illustrationen, Karten |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | German |
Notes: | Literaturangaben |
ISBN: | 3-409-11965-5 ; 978-3-409-11965-8 ; 978-3-8349-3663-9 |
Other identifiers: | 10.1007/978-3-8349-3663-9 [DOI] |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014005479