Viral Marketing im E-Business
Jean-Manuel Leonardi
| Year of publication: |
2008
|
|---|---|
| Authors: | Leonardi, Jean-Manuel |
| Publisher: |
Hamburg : Diplomica Verl. |
| Subject: | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing | Virales Marketing | Viral marketing | Marketingmanagement | Marketing management | Viral Marketing |
| Description of contents: | Table of Contents [d-nb.info] ; Description [deposit.dnb.de] |
| Extent: | V, 118 S. Ill., graph. Darst. 22 cm, 238 gr. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | German |
| Thesis: | Zugl.: Münster, Fachhochsch., Diplomarbeit, 2007 |
| Notes: | Literaturverz. S. 99 - 104 |
| ISBN: | 978-3-8366-6520-9 |
| Classification: | Betriebliche Information und Kommunikation |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003768547