Virtual Community Based Destination Marketing with YouTube: Investigation of a Typology
Year of publication: |
2016
|
---|---|
Authors: | Good, Alice ; Scupola, Ada ; Sambhanthan, Arunasalam ; Thelijjagoda, Samantha |
Published in: |
International Journal of Web Portals (IJWP). - IGI Global, ISSN 1938-0208, ZDB-ID 2703915-8. - Vol. 8.2016, 1 (01.01.), p. 32-49
|
Publisher: |
IGI Global |
Subject: | Destination Marketing | Interaction Design | Tourism | Virtual Communities | YouTube |
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