Visual aesthetics in store environment and its moderating role on consumer intention
Year of publication: |
2010
|
---|---|
Authors: | Vieira, Valter Afonso |
Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 9.2010, 5, p. 364-380
|
Subject: | Ladengestaltung | Store design | Ästhetik | Aesthetics | Konsumentenverhalten | Consumer behaviour | Produktgestaltung | Product design | Wahrnehmung | Perception |
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