Visual methods in marketing and consumer research
edited by Fatema Kawaf and Ofer Dekel-Dachs
| Year of publication: |
2024
|
|---|---|
| Other Persons: | Kawaf, Fatema (ed.) ; Dekel-Dachs, Ofer (ed.) |
| Publisher: |
Abingdon, Oxon : Routledge, |
| Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | Marketing |
Online Resource
| Extent: | 1 online resource. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-003-31087-7 ; 1-003-31087-7 ; 978-1-040-05009-5 ; 1-040-05009-3 ; 978-1-040-05008-8 ; 1-040-05008-5 ; 978-1-032-31682-6 ; 978-1-032-31683-3 |
| Other identifiers: | 10.4324/9781003310877 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015068806