Vodafone Limited campaign : Welcome Call - the IDM Business Performance Awards 2006, highly commended
Kate Boothby
| Year of publication: |
2007
|
|---|---|
| Authors: | Boothby, Kate |
| Published in: |
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing. - London : Palgrave Macmillan Ltd., ISSN 1746-0166, ZDB-ID 2190008-5. - Vol. 9.2007/08, 2, p. 168-178
|
| Subject: | Vodafone Group <Newbury> | Mobilkommunikation | Mobile communications | Telekommunikationssektor | Telecommunications industry | Beziehungsmarketing | Relationship marketing | Direktmarketing | Direct marketing | Großbritannien | United Kingdom |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Fallstudie ; Case study |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003588155