Was sind faire Preise?
von Justus Haucap, Werner Reinartz und Nico Wiegand
| Year of publication: |
November 2018
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|---|---|
| Authors: | Haucap, Justus ; Reinartz, Werner J. ; Wiegand, Nico |
| Published in: |
Harvard-Business-Manager : das Wissen der Besten. - Hamburg : Manager-Magazin-Verl.-Ges., ISSN 0945-6570, ZDB-ID 1138095-0. - Vol. 40.2018, 11, p. 42-44
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| Subject: | Preismanagement | Pricing strategy | Personalisierung | Personalization |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011956983