Web advertising
Year of publication: |
2010
|
---|---|
Authors: | Baeza-Yates, Ricardo |
Published in: |
E-commerce and web technologies : 11th international conference, EC-Web 2010, Bilbao, Spain, September 1 - 3, 2010 ; proceedings [of the 11th International Conference on Electronic Commerce and Web Technologies]. - Berlin : Springer, ISBN 3-642-15207-4. - 2010, p. 143-145
|
Subject: | Online-Marketing | Internet marketing | Werbewirkung | Advertising effects | Werbung | Advertising | Gleichgewichtstheorie | Equilibrium theory | Website | Social Web | Social web |
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